Munjal Auto Industries is a renowned Indian car maker which produces cars in India and export them world wide. They are particularly famous for making high quality cars with engines of great power and reputation. So much so that they are considered the biggest automobile manufacturing company in India. This Indian automobile company is one of the oldest and biggest exporter of car products from India to global destinations.
As per the latest market trends and analysis, Munjal Auto Industries has experienced a steady growth in its business. In fact they are believed to be the single largest exporter of luxury automobiles from India to global markets. With such a large export side and a vast variety of models, it is no surprise that they are gaining more customers in various parts of the world. The demand for such automobiles is rising sharply across all segments of the Indian population. So, the key to expanding the scope of growth and doing better business is to regularly keep updated on the market trends related to this important Indian automobile company.
When we take a look at the key players of Munjal Auto Industries, we find four key players – Snehan, Omaxe, Marimoto and Raheja. They are all listed as the joint venturers and a number of financial institutions have backed these companies in the past. It is interesting to note that each of these four company has unique product type and has different root management system. This would mean that understanding and defining the entire product type and developing a customized solution to meet the specific requirements is a challenging task which takes considerable time and effort.
Looking at the macro aspect, we can see that Munjal Auto Industries has very strong pipeline. With an estimated production of around 200 cars in the next three years, it is one of the biggest car makers in the downstream markets. The head office is located in Delhi, India, and the manufacturing unit is spread across several states. Given the recent recession, there was a severe reduction in the number of car manufacturing units but as the numbers have now rebounded, it is evident that a lot of investment has been put in to the projects. The key players in this industry include Unitech, Ford Motors, Mahindra and Bajaj.
Looking at the downstream markets, the major markets are India, Japan, China and the US. India has always been an important market for Munjal Auto Industries. Given the increasing competition, Indian suppliers are trying their best to retain their existing customers and keep new customers by offering attractive discounts and freebies. Given the above, it is clear that the key players of Munjal Auto Industries will continue to invest in the future to sustain their present levels of success and gain additional market share in the coming years.
One can conclude that the key players in Munjal Auto Industries are focused on increasing their production, output and sales. Given the current economic scenario, investing in the downstream markets will be a wise decision as well. Moreover, in this case, the macro analysis and the upstream market trend analysis would be helpful. Hence, it is clear that it is mandatory for auto industries to have a proper and well executed management policy to be able to survive in the tough competition.